Bella Hadid Unveils Ôrebella's Newest Fragrance: 'Eternal Roots'

Supermodel and entrepreneur Bella Hadid recently discussed her latest fragrance, 'Eternal Roots,' from her successful brand, Ôrebella. This new scent embodies a profound personal journey, intertwining the concept of resilience with an inherent gentleness. Hadid explained that the creation of 'Eternal Roots' was deeply influenced by her desire to cultivate inner fortitude while retaining her compassionate and sensitive nature, a balance she finds crucial for personal well-being. The perfume features a unique blend of lychee, pink pepper, bergamot, raspberry, and vetiver, designed to evoke a sense of grounding and connection to oneself and the natural world.

During the interview, Hadid elaborated on the inspiration behind the fragrance's distinctive character and packaging. She revealed that the striking red bottle, her preferred color, had been a long-held vision for one of Ôrebella’s creations, finally realized with 'Eternal Roots' due to its perfect alignment with the scent's profile. She described 'Eternal Roots' as a natural progression within the Ôrebella collection, akin to a sibling to 'Salted Muse,' sharing its appealingly gender-neutral qualities that blend robust notes with delicate sweetness. The name 'Eternal Roots' signifies the essence of staying connected to one's core, heritage, and the omnipresent influence of Mother Nature, who remains the guiding force behind the brand's philosophy.

Reflecting on her journey since launching Ôrebella, Hadid expressed immense gratitude and surprise at the brand's reception. She highlighted the unique challenge of conveying scent in the digital age and the personal connection she feels when people embrace her fragrances. The experience of encountering strangers wearing Ôrebella perfumes, a testament to years of dedicated work, fills her with profound appreciation. For Hadid, strength emanates from within, and true grounding comes from surrounding oneself with supportive individuals and engaging in activities that foster a deep sense of belonging and authenticity. She firmly believes that living truthfully naturally attracts those who are meant to share one’s path.

This dialogue with Bella Hadid not only celebrates the launch of 'Eternal Roots' but also offers a glimpse into the values that underpin her entrepreneurial endeavors. Her commitment to authenticity, resilience, and a deep reverence for nature resonates throughout her work, inspiring others to seek their own inner balance. By distilling her personal journey into a tangible product, Hadid encourages a broader conversation about self-discovery and the importance of staying rooted in an ever-evolving world. Her narrative reinforces the idea that true success blossoms from a foundation of self-awareness and a harmonious connection with one’s environment.