Vogue and eBay Partner for Exclusive Vintage Fashion Series
Discover Timeless Style: Vogue's Curated Vintage Collection on eBay Live
Introducing the Innovative Collaboration: Vogue x eBay Live Shopping
Recognizing the growing appetite for unique, pre-loved garments, the editorial team at British Vogue has teamed up with eBay to create an engaging live shopping experience. This new series promises to offer fashion-forward individuals the opportunity to acquire exceptional vintage pieces hand-picked by industry experts, all while benefiting a meaningful charity.
Supporting Women's Empowerment: Fashion with a Purpose
A core component of this collaboration is its commitment to social responsibility. All proceeds generated from the sales within this live shopping series are dedicated to Smart Works. This organization plays a crucial role in empowering unemployed women by providing professional mentorship and appropriate attire, helping them regain confidence and secure employment.
A Glimpse into the Inaugural Event: Curated Selections and Instant Success
The first live session, held on October 15th, was a resounding triumph. British Vogue's European shopping director, Naomi Smart, co-hosted the event alongside renowned stylist Harry Lambert. Their combined expertise resulted in a meticulously chosen collection of vintage treasures from iconic fashion houses such as Prada, Balenciaga, and Comme des Garçons. The selection drew inspiration from a pattern and print-themed editorial previously envisioned by Harry for a future issue of British Vogue.
A Nostalgic Journey: Iconic Pieces from Fashion History
Naomi Smart described the experience as a nostalgic trip, highlighting the joy of rediscovering and sharing celebrated designs from the '90s and early 2000s. Among the most sought-after items were a distinctive gingham top from Comme des Garçons's memorable 1997 'Lumps and Bumps' collection and Marc Jacobs's iconic platformed Kiki boots. The live auction also featured a patchwork floral dress from Demna's inaugural Balenciaga autumn/winter 2016 collection, a chic polka-dot Issey Miyake Pleats Please skirt, a classic checked Burberry shirt, Prada Flame heels, a tartan JW Anderson jacket, and a tweed Vivienne Westwood skirt. Every one of these desirable items found a new owner during the session.
Anticipating Future Finds: The Next Live Shopping Experience
For those who missed the opportunity to acquire these exclusive vintage pieces, there's good news. Vogue and eBay are planning future installments of the live shopping series, with the next event scheduled for 2026. In the interim, a curated selection of other exceptional pieces is available, offering a taste of the unique finds awaiting discovery by discerning shoppers.